Transparency Market Research delivers key insights on the global content moderation solutions market. In terms of revenue, the global content moderation solutions market is estimated to expand at a CAGR of 13.2% during the forecast period, owing to numerous factors regarding which TMR offers thorough insights and forecasts in its report on the global content moderation solutions market.
Content moderation is the process of evaluating texts, images, videos, profiles, and other content uploaded by users to ensure it does not violate legal, safety, cultural, or community standards. Content moderation solutions is the practice of monitoring and applying a pre-determined set of rules and guidelines to user-generated content in order to determine if the communication (a post, in particular) is acceptable or not. Content moderation solutions include software and services.
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Governments and the public put increasing pressure on both major and small platforms that host user-generated content to remove problematic information. As a result, several companies have deployed content moderation technologies, which are powered by artificial intelligence and machine learning to enhance their content moderation solutions. These technologies decrease the usage of time-consuming human moderation. Such factors are also booming the demand for content moderation solutions across the world.
Content Moderation Solutions Market: Dynamics
In most countries around the world, cellphones or smartphone ownership tends to vary based on demographics, including gender, educational level, and age. Almost every person on the planet is addicted to video games, laptops, smartphones, and social media, and yet know next-to-nothing about them.
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According to GSMA, mobile technologies and services generated US$ 4.1 Trillion in economic value added (4.7 percent of global GDP) in 2019. This number is anticipated to approach US$ 5 Trillion (4.9 percent of GDP) by 2024, as countries benefit from improved productivity and efficiency brought about by increased use of mobile services. In the future, 5G technologies are expected to contribute US$ 2.2 Trillion to the global economy.
Smartphones support content offline or online. Offline access enables smartphone users to save any type of content material such as PDF, PowerPoint, Word, Excel, images, symbols, and animations, regardless of geographic location. Internet access is required for content writers or providers to visit websites to meet their information needs. Research in smartphones has changed the dynamics of learning activities in various sectors.
Increasing implementation of numerous technologies together with AI and cloud computing, along with Internet penetration in various sectors drives the demand for content moderation solutions.
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Rapid increase in usage of digital devices and the Internet with growth in various sectors highlights the fact that it plays an important role in the introduction of digital technologies. All of these factors are expected to drive the global content moderation solutions market.
Content Moderation Solutions Market: Prominent Regions
North America held a dominant share of the global content moderation solutions market in 2021 due to extensive usage of content moderation services. Moreover, increasing adoption of cloud-based solutions is expected to boost the content moderation solutions market. In addition, the Asia Pacific content moderation solutions market is projected to expand at a CAGR of 14.8% during the forecast period, owing to a large volume of data generated each day with a very sensitive rationale behind what should be published and what should not.
Europe follows North America in terms of share of revenue of the global content moderation solutions market. An increasing number of enterprises in the region are expected to adopt digital transformation in the near future to achieve top-line growth, process digitalization, and for performance management. Furthermore, South America, MEA, and Asia Pacific are likely to be lucrative regions for the global content moderation solutions market during the forecast period.
Content Moderation Solutions Market: Key Players
Key players operating in the global content moderation solutions market are Accenture PLC, Alegion, Inc., Appen Limited, Besedo, Clarifai, Inc., Cogito Tech LLC., Enhance Business Solutions (EBS), Google, Inc., Microsoft Corporation, Open Access BPO, Genpact, TaskUs Inc., Concentrix Corporation, Teleperformance SE, Sutherland Global Services, Inc., and Majorel Group Luxembourg S.A.
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